Blog

Customer Awareness

Photo by Court Prather I recently found myself in a major sporting goods store in the hunt for new golf clubs.  As I surveyed the…
Jim Baker
July 4, 2019
Blog

March Madness

Photo by Todd Greene Every year in March, the men’s NCAA basketball tournament reigns supreme for 3 weeks.  It’s complete basketball madness, hence the NCAA…
Jim Baker
April 5, 2019
Blog

Thank America for That

The holiday season is nearly upon us once again.  Since August, I have traveled to Colorado, Hawaii, Georgia (multiple times), Illinois, Canada (Toronto), and eastern…
Jim Baker
November 13, 2018
Blog

Paying Customers

Photo by rawpixel Last week I had to sit in on the unfortunate board call in which the CEO told us that his UK business…
Jim Baker
November 1, 2018
Blog

Who’s in Your Top 10?

On Monday October 1, I lost a dear friend, former employee, and board member.  He was 71 years young.  God took him without much notice…
Jim Baker
October 16, 2018