Coffee is far more than just a shot of caffeine. It’s a $30 billion per year national industry, a beverage that brings people together, and a linchpin of the corporate world giving people the fuel they need for their 9 to 5s. Many of the world’s most successful CEOs rely on coffee throughout their day: Jeff Bezos drinks a cup right when he wakes up in the morning, Elon Musk drinks two cups per day, and Howard Shultz, the CEO of Starbucks, drinks 4 to 5 cups per day. As the CEO of your company, coffee might be a key part of your daily routine, but as the health savvy CEO, it’s time to take a look at what is actually in the coffee you drink everyday.
Coffee is the second-most traded commodity in the world, second only to crude oil. Like any other commodity, the coffee industry is a business, and the goal of coffee farmers is to maximize their profits. Because the coffee plant is easily susceptible to weeds and pests, coffee is one of the most chemically treated crops in the world. In fact, up to 250 pounds of chemical fertilizers are sprayed per acre of non-organic coffee. Coffee farmers in developing countries where the majority of coffee is grown have little to no oversight for what chemicals can be used, and many use glyphosate and other pesticides to preserve their crops. The reality is that these chemicals make their way into the beans brewed by coffee shops all over the world.
Have you ever felt jittery or nervous after your morning cup of coffee? Coffee should leave you feeling energized by stimulating brain function, but it shouldn’t leave you feeling like your nervous system has been shaken up. These feelings are a result of the glyphosate and other chemicals in non-organic coffee. When you drink non-organic coffee, you’re absorbing these chemicals directly into your body. Consuming these pesticides can not only cause short term symptoms like fatigue, weakness, and brain fog, but research shows that consumption can also have long-term health consequences like cancer, Alzheimer’s, and Parkinson’s disease.
So how do you avoid the chemicals? The best way to ensure that your coffee is clean is to make sure that your local coffee shop sources its beans from certified organic farms. Certified organic farms have high standards in their growing and harvesting process: Organic farms fertilize the soil naturally, physically remove weeds, and treat pest problems rather than resorting to pesticides. There’s also a wide range of health benefits of organic coffee; organic coffee is proven to be stronger in antioxidants and other vitamins and minerals that aid in boosting your immune system and protection from cell damage.
Unfortunately, 97% of the world’s coffee beans are non-organic; so that likely means the coffee you picked up on your way to work this morning contains glyphosate and other harmful chemicals. The CEO of SUMUS, Jim Baker, has expanded his entrepreneurial ventures and recently opened his own coffee shop in Raleigh, NC – Global Village Organic Coffee. Jim Baker, and co-owner Isabelle Luciano understand the importance of organic coffee and value providing their customers with coffee sourced from certified organic and sustainable farms in Peru, Ethiopia, Guatemala, Columbia, Mexico, and Nicaragua.